The title of this blog says it all. Did you know that 70% of YouTube users come from non-English speaking countries? In fact, fewer than 27% of all internet users speak English. Yes, we can imagine the shocked look on your face right now. That’s probably not what you were expecting to hear. But the fact remains: If you don’t translate your video captions on the internet, you are missing out on a much larger audience. Big time.
Not only will translating your videos get you a global audience, but there’s even better news. The search engines love, love, love closed caption translation. “How so?” you ask. Let’s take a look at the top 3 ways:
- You’ll rank higher in SEO because you won’t have tons of competitors across different languages.
- You won’t be dinged for posting duplicate content across several languages.
- If viewers don’t understand your videos, they won’t play them as long. Remember: the longer play time, the better your video will rank in SEO.
Exciting news, isn’t it?
Ready to get started?
We don’t just translate closed captions – we take your projects to the next level. At Metro Audio & Video, we’re one of the only U.S.-based companies that provides translation and captioning services for just about every industry. With specialists in over 125 languages, we’re fully equipped to handle all of your needs. Contact us today to find out more!